Q Life Magazine Q Magazine December 2018 | Page 21
Innovate & Inspire |
| Xavi Hernández, Generation Amazing ambassador
“We aim to transform a million lives through
football outreach and education by 2022.”
social, human and economic legacy from hosting the
tournament, tangibly improving lives across our region
and continent through the power of football.’
Recently, Generation Amazing ambassadors helped to
support the disaster relief efforts in Kerala, India, after
the area was devastated by severe flooding. Al Noaimi
says: ‘That was a proud moment for me, as it showcased
how far we have come with the programme, and the
potential we have to achieve further significant results as
we work together with our ambassadors and partners.
We have just recently celebrated the significant milestone
of reaching over a quarter of a million beneficiaries
across the world, which puts us well on the way to
achieving our ambition of positively impacting the lives
of one million young people by 2022.’
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